“ The Huffington Post sometimes tests two different headlines in real time to see which the audience is responding to. (“How to Reduce Your Oil Footprint” did better than “How to Say No to Big Oil and Reduce Your Oil Footprint.” Go figure.) ”
20100519 @ 1420
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The Media Equation - Taylor Momsen Did Not Write This Headline - NYTimes.com
Oh, fucking brilliant.
(via nickdouglas)
Rafer sez:
This is why people use Chartbeat.
(via rafer)
